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Political Marketing / MAIL SERVICES

Direct Mail That Delivers — On Time and On Budget

Direct mail is still one of the most effective ways to reach your audience — and McClafferty Printing makes it easier than ever. We take care of everything: preparing your data, ensuring postal compliance, optimizing postage costs, and managing every step of production in-house. With our team of mailing experts, you’ll get a campaign that’s accurate, efficient, and delivered right on time.
McClafferty Printing makes direct mail simple and effective. With decades of experience and a fully in-house operation, we handle every step of the mailing process — from data preparation and address verification to barcoding, inserting, and postage optimization. Whether you’re sending 1,000 pieces or 100,000, our team ensures your mail reaches the right audience quickly, accurately, and cost-effectively.

Core Mailing Services

  • Clean, deduplicate, and format your mailing lists for accuracy.
  • USPS address standardization to prevent returned or undelivered mail.
  • Secure data handling to protect sensitive information.
  • Guidance on list segmentation and targeting for higher response rates.
  • Add personalized names, offers, or messages to each piece.
  • Variable text and images for more relevant, targeted communication.
  • Increase engagement and response rates through one-to-one personalization.
  • Take advantage of USPS automation and presort discounts.
  • Ensure compliance with all postal regulations to avoid delays or penalties.
  • Consult on formats and mailing strategies that maximize postage savings.
  • Help clients qualify for bulk mail rates to reduce overall campaign costs.
  • In-house addressing, barcoding, folding, inserting, and sealing
  • Speed and quality control at every stage — no outsourcing, no delays.
  • Same-day or rush mailing options available for urgent campaigns.
  • Monitor your mail from start to finish.
  • Detailed reporting on when and where mail is processed by USPS.
  • Confidence that your campaign is executed flawlessly.

Mail Services: McCafferty Printing is one the best printers in Delaware. It’s a union shop, so you know you’re getting highly trained folks doing the production. To me it’s another sign of a quality company. I’ve bound them easy to work with on large and small orders.

McCafferty Printing is one the best printers in Delaware. It’s a union shop, so you know you’re getting highly trained folks doing the production. To me it’s another sign of a quality company. I’ve bound them easy to work with on large and small orders. I’ve bound them easy to work with on large and small orders.

 

Why Choose McClafferty Printing for Mailing

All Under One Roof

Printing and mailing handled entirely in-house for faster turnaround and complete quality control.

USPS Expertise

Our team understands complex postal rules to keep your mail compliant and moving smoothly.

Proven Results

Decades of experience managing campaigns for education, healthcare, nonprofits, and more.

Union Shop Quality

Precision craftsmanship backed by professional standards and accountability.

Cost-Effective Solutions

: We help you reduce postage expenses and stretch your marketing budget further.

Contact Us Today or Talk to a Representative